20th Century Fox Strikes Digital Projection Deal
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News Corp.’s 20th Century Fox said it agreed to supply feature films on digital cinema projection systems from Christie/AIX.
Fox last month confirmed that it was near a deal when Walt Disney Co. announced a similar agreement.
The agreement is nonexclusive. It involves supplying films from 20th Century Fox, Fox 2000, Fox Searchlight and its animation unit, and paying a fee when its movies are projected on the systems.
Digital projection provides crisp pictures that don’t fade over time. For studios, digital systems promise major savings for print costs.
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